Context-Aware Social Media User Sentiment Analysis

The user-generated social media messages usually contain considerable multimodal content. Such messages are usually short and lack explicit sentiment words. However, we can understand the sentiment associated with such messages by analyzing the context, which is essential to improve the sentiment analysis performance. Unfortunately, majority of the existing studies consider the impact of contextual information based on a single data model. In this study, we propose a novel model for performing context-aware user sentiment analysis. This model involves the semantic correlation of different modalities and the effects of tweet context information. Based on our experimental results obtained using the Twitter dataset, our approach is observed to outperform the other existing methods in analysing user sentiment.